Seller leaning on boxes ready to ship products

Sell on Amazon - A Beginner's Guide

#itna aasan hai

Launch your online business on Amazon.in and reach crores of customers across India and over 180+ countries.

Welcome to Selling on Amazon.in

Selling on Amazon.in gives you a simple and easy way to grow your business online. With Amazon's trusted marketplace, you can showcase your products to crores of customers who already shop on Amazon every day.

  • Crores of customers: Tap into the massive customer base that shops on Amazon.in.
  • Secure payments: Get your payments deposited directly into your bank account.
  • Global reach: Reach customers in India and over 180+ countries through Amazon's global network.

15,000+ sellers have already become millionaires by selling on Amazon.in.

Why Start Now?

Whether you are a manufacturer, brand owner, reseller, trader or artisan, Amazon.in provides tools, training and support to help you start, manage and grow your business online with ease.

List your products once, and Amazon takes care of visibility, customer trust, and secure payment processing.

Before You Get Started

To register as a seller on Amazon.in, you should keep the following details handy:

  • Active mobile number
  • GST number (if applicable)
  • PAN details
  • Bank account details
  • Active email ID
View full checklist and GST details

What is GST?

GST (Goods and Services Tax) is a value-added tax that is levied on the supply of goods and services in India. Most sellers require a GSTIN to sell on Amazon.in.

You can obtain a GSTIN by applying on the Government of India GST portal with your business and identity details. Once you receive your GSTIN, you can use it while registering as a seller on Amazon.in.

Your Journey to Selling on Amazon.in

1. Understand Fees

Learn about referral fees, closing fees and shipping charges so you can price your products smartly.

Explore fee details

2. Register & List

Follow a simple step-by-step registration process and list your products with clear images and details.

See registration steps

3. Ship & Grow

Choose a fulfillment option, deliver to customers, and grow your business with Prime & STEP programs.

Choose fulfillment

Meet Our Successful Sellers

Seller from Rani Ravindran Silks

Rani Ravindran Silks

"Selling on Amazon.in helped us reach customers across India without opening a single physical store. Today, a large share of our sales comes from online orders."

Seller Biswajit Swain

Biswajit Swain

"From a small local business, we have grown into a national brand on Amazon.in, thanks to the visibility and tools that Amazon provides."

Read full stories

Have Questions?

New to selling online? We've answered common questions on registration, documents, shipping and payments to help you get started with confidence.

  • Is it mandatory to have GST to sell on Amazon.in?
  • How will I get paid for my orders?
  • Who handles shipping and returns?
View full FAQ